Most launch videos fail because nobody can tell what the thing is.
Product name, tagline, an image and a corner badge, ending on the call to action you choose. One file covers the announcement post, the site hero and the first slide of the deck.
Render this template free · then $4.99/month for every template.
This is one of over 70 templates
You came for the product launch animation template. A Wallu Studio plan includes every other one too — charts, countdowns, stream overlays, product launches, chat mockups and price drops — with unlimited renders, 4K export and no watermark. From $4.99 a month.
What people use it for
- Announcing a new product — The name and the tagline carry the whole message, so they need room and a clear order.
- Feature releases and updates — Same template, new badge and tagline, so every release looks like it came from the same company.
- Pre-orders and waiting lists — The call to action sits at the end, where people are already looking for what to do next.
What you can change
- Product name and tagline
- Product image
- Corner badge text
- Call-to-action line
- Accent colour
- Background
- 9:16, 1:1 and 16:9
- Up to 4K, no watermark on paid plans
- Transparent background (WebM)
- Your fonts and brand colours
Frequently asked questions
How do I make a product launch video?
Type the product name and tagline, add an image, set the badge and the call to action, then render. The animation is built for you and downloads as a video file.
What should the tagline say?
One concrete thing the product does, in plain words. Save the positioning language for the page it links to, because a viewer has about two seconds here.
Can I put it over my own footage?
Yes. Export with a transparent background as WebM and it drops onto your timeline with nothing to key out.
